Quick Friday Thought...

Do you have a program? A course? Work with adults in any way? Keep reading...

Are you accidentally giving away the whole kitchen sink to your clients because you want to be sure you offer value?

It’s ok. We’ve all been there.

Wanna know the secret? (Ummm, yeah. That’s why I clicked on the article, Meredyth.)

Photo by Vitolda Klein on Unsplash

Ask yourself, “What is the absolute minimum amount of information they need to be successful?”

Then ask yourself, “Can I get even more granular on what I need them to know?”

Then ask yourself again. Also, ask yourself the same question again.

See a pattern?

Once upon a time, Coach Jennie made a coaching program without my supervision.

(I’ve only been her CEO since 2021, folks.)

In it, she famously included a 200 page workbook for a 9 week coaching program. Why? Because she didn’t want to leave anything out. Her heart was in the right place. She wanted to provide value.

But coaching by firehose was overwhelming her clients more than helping them.

So when she asked for my help in reworking the program, I lovingly asked her this question, “do you want your clients to be successful or do you want to be impressive?” (Side note: I think this question made me a shoo-in for the role of CEO.)

We worked together to cull and pinpoint the (notice I said “the”) key point for each module. Coach Jennie had to decide the ONE coaching exercise she would offer to curb their perfectionism.

How did we do this? By asking the above questions until we drilled down to a bite sized learning that was digestible, accessible, fun, and solved the actual problem.

While this was a challenging process, it created a program that clients could actually complete and implement and realize success. What happens when you create a program that does that? All of your clients return for more. (Which we are proud to say is what happened in this case.)

Bottom line: do you want to be impressive or do you want your clients to be successful?

---